Google has made a big update to its Google Workspace tools. The company is now adding its advanced AI tool, Gemini, to all Business and Enterprise plans. Along with this, the prices for these plans are going up. This change shows Google’s focus on making AI a key part of its productivity tools, like Gmail, Docs, and Meet.
Price Adjustments
The new prices are already in effect for new customers. Existing customers will see the price changes starting March 17, 2025. Here’s the updated pricing:
- Business Starter: $6 → $7 per user per month (annual basis)
- Business Standard: $12 → $14 per user per month (annual basis)
- Business Plus: $18 → $22 per user per month (annual basis)
Google says the higher prices reflect the cost of adding AI features directly into the plans without charging extra for add-ons.
Gemini AI Integration
The Gemini AI tool is now included in all paid Workspace plans. Before this, users needed to buy separate AI add-ons, like Gemini Business for $20 per user per month or Gemini Enterprise for $30 per user per month. Now, these features are part of the standard subscription.
With Gemini AI, users can:
- Take automatic notes during Meet calls.
- Create images in Docs and Slides.
- Use improved tools like NotebookLM.
Other AI-powered tasks include summarizing emails, writing assistance, and real-time transcription. Google aims to make these tools accessible without extra costs.
Reactions and Implications
Not everyone is happy about the changes. Some users appreciate the value of AI features for a slightly higher price. Others feel it’s unfair, especially if they don’t need the AI tools but still have to pay more.
Social media reactions have been mixed. While some are excited about using AI in their daily work, others are frustrated about paying more for features they might not use.
Future Outlook
This update highlights a growing trend of AI becoming a regular part of office tools. Google’s move could push competitors, like Microsoft, to include AI in their base plans or find new ways to charge for similar features.
Google says the added value of Gemini AI should make up for the price increase for most users. The company hopes to make AI a standard part of the workplace, not just an optional extra.